Leading interactive live streaming service Twitch has teamed up with multi-platform streaming service StreamElements to offer more sponsorship opportunities directly through the Twitch Creator Dashboard.
The feature allows Twitch Partners to access StreamElements sponsorships with base pay and performance-based earnings. The Creator Profile feature assists streamers in presenting their content to brands, making it easier for them to secure sponsorship deals.
Twitch has also confirmed that the profile will become a downloadable infographic, allowing creators to share their details with potential sponsors outside of Twitch in a few weeks. Affiliates will also gain access starting March 11, 2025, with more regions following soon.
Streamers can see sponsorship deals, verify payment information, and finish campaigns through StreamElements, separate from their Twitch payouts. For those already using StreamElements, sponsorships will still be available through their usual dashboard.
Twitch is also going to add future improvements, such as shifting the Bounty Board to the Sponsorships dashboard and improving sponsor placements like channel skins to be more integrated.
With over 70 brands already involved and more advertisers joining, this partnership helps streamers with more ways to monetize their content while making the sponsorship process simpler and more accessible.